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Smart Links · Everyone

Set an expiry or click limit

Expiry and click limits are useful for time-bound campaigns or restricted offers.

Last reviewed October 10, 2026

Where to find this

  1. Sidebar
  2. Smart Links
  3. Create Link
Open Create Link

Step by step

  1. Open Expirations

    From Smart Links → Create Link, open advanced settings and select Expirations.

  2. Set an end condition

    Fill Expires At for a date and time, Click Limit for a maximum number of visits, or both. Leave a field empty if that limit does not apply.

  3. Create and inspect

    Apply advanced settings, select Create Smart Link, and check the saved link in All Links.

  4. Plan replacement access

    After the expiry or limit, visitors cannot use the link as a permanent destination. Replace campaign placements when the promotion ends.

Good to know

Plan for where visitors should go after a limit is reached; do not use a limited link for permanent navigation.

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